What is a QR Code + How Does It Work? Everything Marketers...
A QR code works similarly to barcodes at the supermarket. Each QR code consists black squares and dots which represent different pleces of Information. When scanned, the unique pattern on the barcode translates into human-readable data. This transaction happens in seconds.
A QR code (quick response code) is a type of two dimensional (2D) bar code that is used to provide easy access to online information through the digital camera on a smartphone or tablet.
In 1994, DENSO WAVE (then a division of DENSO CORPORATION) announced the release of its QR Code. The QR in the name stands for quick response, expressing the development concept for the code, whose focus was placed on high-speed reading.
QR Code is capable of handling all types of data, such as numeric and alphabetic characters, Kanji, Kana, Hiragana, symbols, binary, and control codes. Up to 7,089 characters can be encoded in one symbol. A QR Code symbol of this size can encode 300 alphanumeric characters.
Did you know the Quick Response (QR) code was invented in 1994 by the Denso Wave company? It was initially designed by the Japanese company to track parts as they moved through the automobile assembly process.